The Biggest Mistake An Online PR Pro Can Make

Link building guru Ken McGraffin posted an excellent piece for Search Engine Watch about the mistakes PR folk make when posting and distributing press releases online. Here's what we think is the biggest mistake of them all. See if you agree!

Note To Self: Distribution, Social Media and Search Are What Journalists Want in an Online Newsroom

The latest survey report from TEKGROUP hit the street this morning, and the results come as little surprise – distribution, social media, and search top the list of priorities for under-staffed and over-worked newsrooms across the globe.

Sochi 2014 Online Newsroom Misses The Medal Round

The Winter Olympics in Sochi got off to a shakey start this week with media reports of dirty water, unfinished sidewalks, and cameras watching shower stalls. The opening ceremony at the very least gave journalists something pleasant to write about, for a time. But, now that everyone is settled into their surroundings and the torch is lit, how will Sochi organizers manage the day-to-day feeding and caring of the media – especially the thousands of commenters, tweeters, influencers, bloggers, and fans around the globe who will not attend the games in person?