18 February 2009

Rescuing the Automotive Industry with Social Media

The automotive sector has obviously come under much fire of late and I thought it to be interesting when studying how they are engaging in social media and to understand some of their successes in meeting the extreme challenges they are facing in current conditions.
02 February 2009

Convenience, Contact, Content and Comments in Media Relations Practices

Journalists express entertaining comments, both positive and negative, on how the Internet has affected their research. A new Barks & Bites piece in Bulldog Reporter's Daily 'Dog - http://tinyurl.com/c9oqdg - reveals insight into the changes that journalists have experienced, and relays the importance of convenience, contacts and content.