16 February 2017
 
 

 
 
  
President at Egg Marketing & Communications Susan Payton is the President of Egg Marketing & Communications, a content marketing firm based in San Diego. She’s written several business books,...
 
 
 
Driven by trends in lower-performing advertising and changing consumer behaviours, many marketers have embraced content, with 87% of companies in the U.K. adopting the practice, according to the...
 
  
The Kraft Heinz Co. didn't say how much it plans to spend on marketing this year, but CEO Bernardo...
 
 
With hours left till a voting deadline city officials in Red Wing were busy stumping for votes to get their city selected for Deluxe Corp.’s Small Business Revolution - Main Street: Season 2 ...
 
 
 
 
[embedded content] Talking Rain Beverage Company , the maker of Sparkling Ice  flavoured sparkling waters, launched a new, multi-faceted advertising campaign – Be Not Bland in the US. The brand’s...

   HFBNow! Daily News and Designer Weekly Brought to you by Home Furnishings Business February 16, 2017  by Larry Thomas in Bedding , Executive Changes , Industry , Mattresses , Product    ...
 
 
Feb 16 (Reuters) - Ralph Lauren Corp named Vice Media executive Jonathan Bottomley in the newly...
 
  
You'd be surprised how many companies are still trotting out these tired old horses. A couple of weeks ago, I posted a column of five marketing strategies that had outlived their sell-by date. Here...







 
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