19 September 2016
 
 
 
Global IT services provider, Accenture plc ACN recently announced a definitive agreement  to acquire a 47.4% stake in OCTO Technology. The move is part of Accenture's efforts to enhance its digital marketing capabilities in France.   OCTO Technology...
 
 
) - Act-On Software , the leading provider of marketing automation for fast-growing businesses, today announced that Michelle Huff will join the company as Chief Marketing Officer (CMO). Michelle...
 
 
Collectively, humans seem to be constantly short on time and attention. We scramble from one task to the other and split our attention many different ways in misguided attempts to multitask...
 
 
  
inefficient and doesn’t scale well. Apps like Marketo, Hubspot and other marketing automation software platforms are now essential tools for any grownup marketer. These are becoming smarter, more intuitive and cheaper to buy. If you aren’t...
 
 
 
  
Short form video content is any piece of video that is less than roughly five minutes in length. Think TV commercials, viral videos in your timeline, Instagram videos, movie trailers, music videos,...
 
  
Twitter Inc (NYSE: TWTR ) debuted its free live stream of Thursday Night Football's NFL games last week. The latest data from TickerTags indicate that the stream was a big hit among sports fans. TickerTags monitors social media sites to identify...
 
  
Seeking conquest opportunities, Jaguar Land Rover North America is spending half of its marketing budget on digital and social media, says Kim McCullough, vice president, marketing, for the two...
 



 
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