16 September 2016
 
 
 
  
is the specialist in digital solutions, offering technology and support for performance marketing, programmatic buying, mobile and native advertising. Here are some insights on native advertising and...

   levels. Oracle built OMC through several acquisitions like campaign management tool Responsys, marketing automation system Eloqua and BlueKai’s data management platform. “We acquired companies...
 
 
 
 
Millennial employees aren't eschewing their favorite apps while on the job, and that can mean lost productivity and hours. (Photo: iStock) The technological edge you get from millennial employees...
 
  
Getting social media users to share content is a key goal for many brands. But according to new research, sharing from some users is more valuable than others. Global Panorama / Flickr Skift...
 
 
  
PR companies deal with their fair share of obstacles. Juggling the publicity process for clients is a full-time job on its own; never mind hiring the right team, managing client expectations and...
 
  
Recently, ideas about marketing to millennials have become much more sophisticated. When marketers were confronted with this cohort, many of them relied on the stereotype of the bumbling, urbanite...
 
 
Pam Harper is now SVP of strategic growth at Scorpion Internet Marketing . Prior to this, Harper was SVP of marketing at franchise goliath The Dwyer Group and previous she had additional experience...





 
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