16 October 2015
 
 
Airbnb has 60 million travelers and 1 million hosts. During the first week of August 1 million people stayed in Airbnb’s in a single night; that equates to the tenth largest city in the U.S. It...
 
  
What do you look for when choosing an airline? Reliability? Low prices? What about how cool they are? With social media changing the game between airlines and their customers, airlines have a lot to...
 
  
Apple's introduction of the iPhone 6s and 6s Plus last month reignited a switching war among Tier 1 carriers for iPhone customers in the waning weeks of the third quarter. According to a new report from MoffettNathanson analyst Craig Moffett, which...
 
  
Social media marketing is often about simple routines that need to be integrated into daily life . This post covers such routines, twelve of them in fact. We focus on the twelve things that you should try and include in your “beginning of the month”...
 
  
TwitterSocial media giant names ex-Google business head as its chairman Kordestani is also one of the earliest employees at Google, joining the company in 1999, a year after Larry Page and Sergey...
 
 
NEW YORK , Oct. 16, 2015 /PRNewswire/ -- Running a small business is challenging and you may not have the time or budget to launch a major public relations campaign, but that doesn't mean you cannot...
 
 
PR firms are increasingly steering clear of less palatable clients in a bid to win the war for talent. When Edelman decided to stop working with climate change deniers and coal producers, many...

 
 
Scripps Networks Interactive (NYSE:SNI) announced on Thursday the appointment of Henry Ahn as president, Content Distribution & Marketing. In his new role Ahn will now oversee all aspects of...
 
 
In recent years, the National Collegiate Athletic Association has been using social media during March Madness to gauge the excitement of basketball fans nationwide. This year, as fans from...

 
 
SAP, Turner, Franklin Templeton Investments and Adobe Earn Top Honors Orlando, FL – October 16, 2015 – Winners of the 2015 Genius Awards for excellence in marketing analytics were revealed today...
 
  
 
  
It is often said that, in business, timing is...
 
 
Ten years ago, it was unthinkable to give average consumers creative control over multi-million dollar Super Bowl ad buys. But, for Doritos, it has since become something of a tradition – and it’s...
 
  
Data-driven content marketing strategies generate nearly five times more marketing-attributed revenue than standard content marketing tactics. This is one of the key finding of a new Aberdeen Group...
 
  
It’s difficult to put an exact figure on how much is spent on content marketing annually, not least because it depends on whether you’re talking about work being produced on behalf of brands or what they create in-house. According to PQ Media, the...
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