12 October 2015
 
  
The ad headline states: “We have broken the most important part in our vehicles: your trust”. The ad appeared over the weekend in most of the national broadsheets. It goes on to say that Volkswagen’s main priority is to win back trust with actions...
 
 
Now the world's single most competitive content marketing awards  London, 12 October, 2015:  The Content Marketing Association (CMA), the industry body for the content marketing industry, has...
 
 
One of the most dramatic changes in human history has occurred in the past couple of decades with the advent of mobile technology. From simple communication to advanced entertainment forms, here are...
 
 
Unless you've been asleep for the last six months, you're well aware there's been a lot of hand wringing in advertising circles over the seemingly sudden increase in use of ad blockers. Chiefly, that...
 
  
Marketing via social media platforms like Twitter lets brands communicate directly with consumers and each other, creating a chance to challenge competitors and assert dominance. Last month when Google set up the final installment of an experiential...
 
 
Twitter's newly appointed chief executive Jack Dorsey is already stamping his authority on the social media… Clare Hutchison Monday 12 October 2015 12:24 BST Turnaround: Twitter is trying to...
 
 
 
By Brielle Jaekel October 12, 2015 Brands should be considering social sponsored content Snapchat hopes to make a significant uptick in marketing palatable to users with an opt-in...
 
 
No cruise company has yet to develop an effective online booking and marketing platform for consumers. For now, they need travel agents to act as their de facto North American marketing and booking...

 
  
SalesforceIQ is the new product that salesforce.com, inc. ( NYSE:CRM ) says will help in spotting trends and potential deals based on the data in clients emails . The product according to the company...

 
 
Scrolling through your Facebook newsfeed, you might find a BuzzFeed article about kittens above an update on Shaun King and racial injustice -- two posts that are seemingly unrelated. But as social...
 
  
I’m a lucky guy. In my career I’ve held a variety of positions: operations manager, marketing director, director of business development, customer success manager, regional sales manager. Each of these has given me a slightly different angle on how to...
 
  
Car manufacturer websites, particularly luxury cars, used to be a bit of a bugbear of mine.   The industry was to me a perfect case of how copycat web builds that ignore best practice result in a frustrating mix of dark, flash-ridden websites with a...
 
  
  A wise person once coined this  metaphorical   phrase , “never judge a book by its cover.” When considering the changing marketing landscape and associated behavioral habits, millennials could...
 
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