22 November 2016
 
 
 
You’re probably thinking that you know everything there is to know about the Rooftop Concert Series You’re saying to yourself, it started in 1986 and was on for 9 seasons and starred Andy Griffith. ...
 
  
Did you know that over 500 million people visit Twitter without logging in? Twitter has been, and still is my favourite social network for connecting with my target audience and having a two-way conversation. With Christmas just around the corner, I...

  
Black Friday is just around the corner, so chances are by now you’ve put some serious thought into your holiday marketing campaign . If you haven’t, fear not—we’ve compiled a list of important and...
 
 
 
 
  
In the quest to continually engage and build loyalty among consumers, brands are creating and serving up volumes of branded content across the web, social channels and email. In fact, seventy percent of content marketers are creating more content than...
 
  
Much has been written about the fall of traditional media, but I had a front row seat. I lived through it as a producer for 30-years at one of America’s great TV stations, and now I’m on the other side of the equation, managing a thriving marketing firm...
 
 
Jim Moorhead , former managing director of Burson-Marstelle r’s U.S. Public Affairs and Crisis practice, joined APCO Worldwide ’s International Advisory Council announced Margery Kraus , founder and...
Proactive solutions for addressing a new reality As head of PR and communications at the Bulgarian branch of utilities conglomerate CEZ, Maria Doychinova has witnessed the increased scope for...
 
 
SAN FRANCISCO: Ogilvy Public Relations has brought on Aleena Abrahamian as EVP of digital content and social, a newly created role. Abrahamian will oversee digital and content strategy for four...
 





 
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