18 November 2016
 
 
 
 
 
Nov. 18, 2016 | by Shelly Whitehead Chick-fil-A this week launched a new website that pins the chain's online future on the promotional benefits of content marketing, or what is sometimes referred to as brand journalism. The new site, still stationed...

  Apple has hired former Wall Street Journal editor and Reuters reporter Wei Gu as a Public Relations Director..

  Whether on a smartphone, tablet, or desktop, consumers are watching more video content than ever. Consider this: adults in the United States watch 5.5 hours of digital video every day. It's no.
 
 
 
 
sale. Today, the process is no longer linear. Thanks to CRM and marketing automation technologies, it is increasingly common for marketing and sales efforts to blend together, based on processes...
 
  
Too many marketing professionals view content marketing and pay-per-click strategies as a one-or-the-other proposition. Experts proclaim the organic search rankings generated by content marketing...
 
  
We are in the beginning stages of the biggest fundamental shift in marketing most of us will see in our lifetime. The personal PC changed the world in the late 1970’s. Then the internet was created...
 





 
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