05 November 2015

 
 
 
  
Source Consumers have been asking for years for mobile friendly websites, but not every business was on board. Then, Google told the world that any websites that aren’t mobile responsive would be penalized in search rankings. Well, that got more people...
 
  
UTC The 2015 Mashies are days away, and Mashable has announced GE Chief Marketing Officer Linda Boff as the winner of its coveted Individual Digital Marketing Innovator of the Year award. The...
 
  
What to do? It's the mid-70s, and I'm the public relations man for a Denver-based airline. I've been told by the top brass that if the press asks about a certain matter, not to admit anything. I think "finesse it" was the way they wanted me to handle...
 
  
Pima Community College in Arizona has had a rough few years. Its accreditor was on the brink of yanking Pima’s accreditation because of “poor morale, corrupt procurement practices and failure to...

 
 
The success of your law firm in the next year will not be determined by the number of leads you receive; it will be determined by you and your team’s ability to convert those contacts into contracts....
 
 
According to cheifmartec.com, the MarTech landscape for 2015 includes 1,876 vendors in 43 categories (Capterra lists 3,000 marketing technology products in 30 categories). That’s almost double from...
 
 
Author Type: Press Release Author: Toyota Source: Toyota Johannesburg. Toyota Financial Services South Africa (TFSSA) will this year celebrate its third year as the main supporter of the...

 
  
The pressure on marketers to generate leads can get in tense. Unfortunately, this often results in looking for that one secret tactic that magically uncovers thousands of qualified leads. Is...
 
 
Verizon has announced a multiyear content and marketing partnership with the National Basketball Associations (NBA), first reported in the Financial Times. Verizon has become the Official Wireless...
 

 
 
 
 
Consumer electronics are not just for young people; they have broad consumer appeal. While many companies involved in the consumer technology industries focus on the coveted 18- to 34-year-old age...
 
 
Sephora’s newest retail concept is a bricks-and-mortar connected boutique that creates a disruptive shopping...
 
 
PR Insight Date: 05 November 2015 12:27 If you want to make your clients happy, you need to give them what they ask for. So we asked clients what PR agencies are doing right and wrong, to find...
 
 
Williamson PR a luxury Public Relations and Marketing firm...
 
 
Volume, creativity and the growth of competing platforms. Those are some of the biggest changes publishers noticed about native advertising in the past year. Digiday...
 
 
 
ORLANDO, Fla. , Nov. 2, 2015 /PRNewswire/ -- SeaWorld Entertainment, Inc. (NYSE: SEAS ), a leading theme park and entertainment company, today announced that Mark Trinske has joined the company as...
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