22 May 2015
 
 
  
Enterprise companies tackle mobile marketing automation slightly differently—and that's why they're on top. Register today for this free VB Insight webinar with AEG's VP of Social and Marketing on May 28th . After unearthing Microsoft’s new chat-email...
 
 
CMO Exclusives | 1432297239000 Founder Digital Surgeons Topics Article Highlights: Big data reveals what your customers are actually looking for, which is more accurate than what they say...
 
 
Enterprise companies tackle mobile marketing automation slightly differently—and that's why they're on...
 
 
  
This is a guest post by Nova Halliwell, a PR professional in New York City.  Quick show of hands – who’s heard this line before: “All I know about PR is that most of the people who do it are...
 
 
 
 
Walt Disney Co. may take its MyMagic+ program to the company’s other theme parks after a positive experience with the mobile technology at the firm’s flagship resort in Florida. “The folks who are...
 
 
Yamaha Corporation of America (YCA) announced this week that Roger Eaton has been appointed as the company's chief marketing director. He will report to Tom Sumner, senior vice president, YCA and...
 
  
Twitter Cards are one of the core features ofTwitter’s platform. However, if you aren’t aware of them or confused by what they do, you’re not alone. Twitter...
 
 
The 11 th season of ABC’s The Bachelorette premiered this week to the kind of social media fanfare normally reserved for a royal birth or a political scandal, though it could be argued that reality...
 
 
CMO Exclusives | 1432297239000 Founder Digital Surgeons Topics Article Highlights: Big data reveals what your customers are actually looking for, which is more accurate than what they say...
 

 
 
 
Social media has never been more important for brands to master. Social media has never been more important for brands to master. Social media has a 100pc higher lead-to-close rate than outbound...

 
  
If you have ever created a content marketing strategy, then you’ve probably heard the term “influencers,” and possibly even worked with some. These online personalities generally have a large following in a particular arena – whether it’s parenting,...

 
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