22 March 2016
 
 
  
that combine other useful tools. Certain CRM software suites, for instance, provide marketing automation tools such as computerized email responses. When CRM integrates with other business technology...
 
 
that’s driving all the change. In fact, the promise of multi-channel marketing automation is that most of the heavy lifting — and heavy thinking — is done for you. And at the same time, automation...
 
  
Over the past 18 years at TEKGROUP, we have worked with organizations to help find the best online newsroom platform. Going through the process of finding the right solution can be tricky. There are many different offerings, some having only bits and...

 
 
  
One of the architects of the popular Got Milk? campaign said it's had lasting effects on marketing and has taught the industry lessons for the future. John O’Connell/Capital Press Jeff Manning,...
 
 
Accenture Named by Adobe as 2015 Marketing Cloud Partner of the Year – Americas Accenture (NYSE: ACN ) has been recognized as the Marketing Cloud Partner of the Year -- Americas by Adobe...
 
 
Often, PR focuses on mentions from editorial sources and influencers within the industry. Their goal can focus on brand affinity, promotion of a new product/line, or positive sentiment, such as a...
 
 
- Bulldog Reporter announces the opening of the 2016 Bulldog Not-for-Profit PR Awards. This program rewards public relations, public affairs, public information and corporate communications...

  
Global communications agency TheNewsMarket recently launched a new content distribution platform for journalists to source and download free multimedia content. The agencies’ content distribution...
 
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