23 June 2016
 
 
 
  
Following on the heels of the FTC’s March 2016 settlement with Lord & Taylor  concerning a deceptive native advertising campaign, the FTC just announced that it has reached a settlement  with SmartClick Media LLC over its phony doctor certification...
 
 
Everyone assumes that if Facebook were to drop an anvil on media...
 
  
According to a study released late last year by Adyoulike, worldwide spending on native advertising will soar to over $59 billion in 2018. Cisco's The Zettabyte Era - Trends and Analysis found that global IP traffic will increase nearly threefold over...
 
  
NEW BRUNSWICK, N.J. "Louise has been a constant advocate for transparency and credibility in our financial communications, a trusted advisor to company management, and her commitment to excellence...
 
 
ESPN has received four top honors in the 2016 National Edward R. Murrow Awards, the Radio Television Digital News Association (RTDNA) announced today. Celebrating its 45th anniversary, the awards...
 
 
  
There's one thing every business with an online presence, especially a website, wants most, and that's ranking high in search engine results - either to be number 1 for specific industry keywords, or...

 
 
In 2015, approximately 79 percent of U.S. newspapers (77 out of 98) with circulations of more than 50,000 were using a digital subscription model, according American Press Institute.   Just five...
 
 
 
  
Source: courtesy of Alphabet Inc.The Google sites, owned by Alphabet Inc. (NASDAQ: GOOGL), were the most visited in May, based on desktop and mobile results together. They had 241.6 million unique visitors. Search trumped social media as Facebook Inc.’s...
 
  
Until very recently, the thought of Apple (NASDAQ:AAPL) ever opening its applications like other companies for developers with APIs and SDKs wasn’t even contemplated. The company is notoriously protective of its platform, so when it announced third party...
 
 
Have you ever wondered how some bloggers and online entrepreneurs manage to crank out tons and tons of useful and exciting new content on a daily basis, and others… …well, others can’t even crank...
 
  
Content marketers have been warned for years to get ready for mobile marketing. Mary Meeker’s 2008 pronouncement that mobile would “overtake fixed Internet access by 2014” came true; we crossed that threshold at full steam to navigate our way through “...
 
  
It’s no surprise that to grow digitally in any industry, content marketing is an essential component to doing so. Recently the growth of thought leadership as a critical element of a strong content marketing strategy and omni-channel marketing plan has...
 





 
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