08 July 2016
 
 
 
When sending emails to your current and potential customers, it’s vital to remember that, sometimes you...
 
  
once they start interacting with your brand. Examples of activities include inbound marketing automation, web content personalization, email marketing and corporate social responsibility programs...
 
  
are operating at the top of the funnel, says Rodriquez, are using "marketing automation software to create highly personalized mass communication at a one-to-one level with the ability to utilize things like targeting buyer personas at different...
 
 
 
Americans are increasingly turning to their mobile devices for news, with print newspapers losing more ground, a poll showed Thursday. The Pew Research Center survey found an acceleration in the use of mobile devices for news over the past three years,...
 
 
 
  
Video consumption is doubling year after year. Every major social network except maybe LinkedIn (they have the capability but not much traction) has made a major push into displaying video content. According to an article I read about a recent study by...
 
 
 
For all its power, a crisis communications solution has no proactive ability to prevent financial or banking fraud. There are other technologies that specialize in that area, and many of them are...
 
 
  
Video as a Rising Social Medium According to Cisco , video will account for 69% of all consumer traffic by 2017. Both current statistics and trend predictions like this one indicate video’s rapid rise as a social medium. It’s clear that marketers need...
 
 
Credit Suisse on Thursday said that Adam Gishen would become the group's new head of investor relations, as current head Christian Stark moves into an expanded role. "Adam will bring his experience in equities and capital markets to the team, having...





 
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