20 July 2015
 
 
  
Demandbase will use the funding to grow its leadership team and expand overseas. Business-to-business marketing firm Demandbase recently closed a $30 million round of venture capital funding, and...
 
 
The newsfeed has dominated how users have absorbed information from businesses on Facebook for the past decade. Now, it seems the company is ready to revitalise Facebook Pages and transform them into...
 
 
  
Social media's greatest strength is its ability to spread content. Obviously, this can be very helpful for retailers who want to share their products with larger audiences and to get more people to...
 
 
 
  
I am sure there are times when Spiderman wishes he could fly. Superheros all have different powers and circumstances determine who is best able to help you. It is the same with influencers. What makes an influencer a good content amplifier? We take a...
 
 
The performing arts sector can, at times, be difficult to predict in terms of how successful a certain production will be overall. In order to form a positive...
 
 
We're in the homestretch now, folks! In just nine days, Microsoft will launch Windows 10 and begin doling out free upgrades to registered Windows 7 and Windows 8.1 users in waves. Make no mistake, this is a big launch for Microsoft, as it can ill afford...
 
  
What are you doing to keep your social media activity fresh, ethical and successful? I assume you want to make the most of your social media marketing. In order to do so, you have to be constantly in tune with the advancements made on the different...
 
  
The customer journey is rarely a linear path, but it’s important to try to map out what the ideal scenario might be and then come up with plans for any detours your lead may take on the road to conversion. The most basic version of the lead process...
 
 
 
 
Airlines are using the power of big data to make delays and...

 
  
 
 
  
G2 Crowd , a review and ranking site for marketing and CRM tools, has released its summer  Grid report  into marketing automation solutions. The Grid, based on the collation of over 2,700 user...
 
 
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