20 June 2017

 
  
productivity. It’s the process changes that automation enables and enforces. Deploying marketing automation will require skills such as process modeling, project management, the ability to train...
 
  
dashboard. Or, you can even download and integrate them into your own marketing automation software system. LinkedIn’s pilot program of the Lead Gen Forms involved 50 customers, and 90 percent of...
 
 
  
Chipotle was on track to post its worst fall this year, after the US burrito chain warned that its marketing expenses have eaten up a greater share of sales in the current quarter than at the start of 2017 as it works to lure customers back after its...
 
 
Do you know your ROI from your CTR? Your MQL from your SQL? If any, or all, of that sounds confusing, you’re not alone – there are a...
 
 
Despite the creation and mass adoption of numerous new social media platforms in recent years, Facebook remains one of the most powerful tools for brands to connect with their audiences. When you...
 
  
There’s more to content marketing than meets the eye. Content marketing is a very popular inbound methodology that attracts and nurtures qualified leads through valuable content and there are several...

 
 
 
 
There’s no doubt that social media is a valuable marketing and communications channel for both B2B and B2C companies. But we often get the question, “Should companies use social media for investor...
 
  
Instagram’s Stories — a Snapchat-like feature that allows users to post ephemeral photos and videos — is stealing more of its rival’s thunder. On Tuesday, Facebook-owned Instagram said 250 million...






 
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