11 August 2015
 
 
 
Social media management platform Hootsuite has expanded its partnership with IBM by agreeing to move more of its operations to the Softlayer infrastructure-as-a-service (IaaS) platform. Hootsuite’s...
 
  
The beauty about social media is the ease of access and availability of numerous tools . Image Credit: Flickr, Creative Commons: Anthony Quintano Marketers never thought that marketing would become so convenient and cost effective. A decade ago,...
 
  
If you're a Snapchat user--either as a consumer or marketer--you undoubtedly have noticed the app's relatively new Discover feature. And, chances are if you've noticed it, you might also hate it....
 
 
 
SOURCE FOCUS Brands Inc. ATLANTA "Monte is a passionate and disciplined marketer whose broad consumer package goods and restaurant experience along with his innovative and results-driven marketing...

 
 
Yesterday, Adidas acquired Austrian fitness company Runtastic, becoming the latest purchase of the...
 
 
 
  
Google’s Panda 4.2 algorithm rollout, which began over the weekend, continues Google’s commitment to rewarding high-quality, user-focused content with higher rankings. Here are three easy tips for...
 
  
Asking for money isn’t easy, especially when you’re not providing a product or service in return. That’s why marketers working for nonprofit organizations face their own unique challenges when it comes to putting together effective email campaigns. How...
 
  
When you think about your favorite brands, what comes to mind? An image? A person? A story? The most powerful brands ingrain themselves into our lives with great content. Historically, this content has been limited to ads and commercials. Today, brands...

  11 August 2015 (Updated: 09:16 GMT) Target, like many other...

  The Firefox browser, with hundreds of millions of active users, needs little introduction to most web users. Firefox OS, an operating system targeting feature-phone users and first-time smartphone.
 
 
  
On Monday, Google CEO Larry Page announced a major re-organization: the search giant is getting a new parent company, called Alphabet. In addition to owning Google, Alphabet will own other business...

   It is of no doubt that automating your marketing can create remarkable productivity for your business, making you able to scale your efforts without losing accurateness. However, you don’t want your automated messages to feel automated – you need your.
 
 
 
Google’s surprise restructuring yesterday — attempting to provide linear clarity to what has become an alphabet soup of enterprises and visions — was by and large cheered by analysts and...
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