08 April 2016
 
 
 
Annalect founder Scott Hagedorn will serve as the network's CEO.  Omnicom Media Group Four months after winning the $2 billion P&G North America media review, Omnicom Media Group today unveiled...
 
 
While thousands of crop top clad young music fans get their flower crowns ready in advance of the 17th annual Coachella Valley Music & Arts Festival on April 15, retailers and fashion designers are...
 
 
(via noodls) / Friday, 8 April 16: Schweppes, producer of the nation's favourite tonic, is to launch its biggest marketing campaign in twenty years which includes a bold new brand identity that...
 
 
Today, digital marketing has taken the front stage as far as the marketing and promotional activities are concerned. However, the purpose behind this inclination towards digitized form of marketing...
 
 08 Apr 2016 06:36By Brielle Jaekel April 8, 2016 Snapchat’s 2.0 update changes things for marketers, as content can now appear without the need to click, opening opportunities to get in front of users while...
 
  
Launched with full-page advertisements in The   Wall Street Journal  and The  New York Times ,   among others, AT&T has kicked off its largest B2B campaign in recent history by attempting to...
 
  
“When content doubles, attention halves” – Gerry Mcgovern Here’s a marketing prediction for 2016: “The smartest brands will publish less in 2016, putting more emphasis on larger editorial projects. Blog posts have become just too ubiquitous at this...
 
  
Content marketing is huge, and we all know that – don’t we? Many of us have most probably gotten to understand this from our day to day experience as content marketers ourselves, so it is now time to look into how to get our content marketing efforts...
 
 
  
The impact of the Panama Papers data leak has continued to snowball around the world. The investigation into the activities of Panama lawyers Mossack Fonseca has involved 109 news organisations around the world, including the BBC and Guardian, with...
 
 
HAMPTON, Va. – The Scripps Howard Foundation and Hampton University, in partnership to increase workplace diversity in the nation’s media, are opening the Scripps Howard School of Journalism and...
 
  
Facebook, the platform often lauded—and derided—for being an advertising game-changer, announced today a policy update uncharacteristically reactive in nature. Starting today, the social platform...
 




 
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