03 November 2017
Kellogg's unveils £10m marketing plan
Forecourt Trader - 03 Nov 2017 12:22
Forecourt Trader - 03 Nov 2017 12:22
Kellogg’s has announced plans to drive out-of-breakfast consumption in 2018 with a £10m marketing campaign for Corn Flakes exploring the different times of day people eat cereal. Building on this year’s #MyPerfectBowl campaign – which resulted in...
Is Your Website Content Helping Or Hurting Your Online Marketing Campaign?
Forbes.com - 03 Nov 2017 12:04
Forbes.com - 03 Nov 2017 12:04
, Contributor I demystify SEO and online marketing for business owners. Content marketing has become more popular than ever since its rise to prominence after Google’s “Panda” update back in 2011....
Tower Health Names Vice President of Marketing and Communications
BCTV.org - 03 Nov 2017 11:57
BCTV.org - 03 Nov 2017 11:57
has named Lisa Hess as Vice President, Marketing and Communications to Tower Health, effective October 23. In this role, Lisa will be responsible for planning, development, implementation and...
5 Ways to Integrate Your Social Media With Your Marketing
Adweek Online - 03 Nov 2017 10:41
Adweek Online - 03 Nov 2017 10:41
Opinion: How do you know it's working? Is there direct, measurable ROI? What happens next? It’s far too easy to get caught up in the hype and hoopla of social media and forget that it’s part of a...
How To Collaborate With Other Brands In Content Marketing
Business 2 Community - 03 Nov 2017 09:40
Business 2 Community - 03 Nov 2017 09:40
No brand is an island, and when creating and developing social media marketing for a brand, it is possible to get help. Collaborative marketing has been on the rise in recent times, and that is because, primarily, people have realised that influencers...
Three Ways to Master the PR Balancing Act: See How Experts at the PR Daily World Conference Find Success in Media Relations, Crisis Communications, Social Media and More
Capitol Communicator - 31 Oct 2017 19:43
Capitol Communicator - 31 Oct 2017 19:43
Social media management. SEO. Media relations. Analytics. Video production. You’re expected to do it all as a modern PR pro. It’s easy to get exhausted—and it takes more than an extra cup of...
