10 November 2016
 
 
  
Michaela Johndrow, a global PR strategist for Apple, has moved to Ford Motor Company to manage communications for its electric vehicles. She...
 
  
Startup PR can be a rough sea to navigate in the beginning. Once you get that press interview, you’re on your way. Yet, many startups flounder a little when it comes to press interviews. Let’s face it — journalist interviews present a new challenge to...
 
 
NEW YORK (November 9, 2016) – The Public Relations Society of America (PRSA), the world’s largest and foremost organization of public relations and communications professionals, will provide the...
 
 
 
  
In September, the Content Marketing Institute and MarketingProfs released their popular B2B Content Marketing 2017 – Benchmarks, Budgets & Trends – North America , which revealed that content marketing might just be working its way out of the trough of...
 
 
As a PR professional, you are spending your days tracking industry editorial trends, talking to journalists and editors about the content that their audiences want, and honing your pitches to obtain...
 
 
 
 
Blogging for bucks: is it really that easy? The fact remains that blogging and content marketing represent potential goldmines for brands willing to put in the work. For starers, anyone can start a..
 
 
your media data collection, stop manual data pulls, and watch the difference marketing automation makes on your business. 3. Failing to Hire, Train, and Retain the Right Marketing Analysts...
 
  
a much better position to fend off the growing competition in the marketing automation space. RELATED:   Reports: Twitter in acquisition talks with Salesforce, Google and others Image via...





 
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