12 May 2016
 
 
 
  
The pace of social is quick – it takes seconds for your Tweet to be buried under others. An average Facebook user’s feed has about 1500 posts per day. To keep up with social, you’ve to be fast and efficient. That’s where social media management apps come...
 
  
The traditional view of marketing is that it applies to products or services only. However, there are a variety of marketing principles that you can use to promote yourself . If you're looking to do...
 
 
Emerald Group Publishing Limited The Dynamics of Sports Marketing and Management This e-book offers insights to...

 
 
 
  
Lack of time is the biggest reason for lack of content, yet there’s more and more emphasis on the importance of scaling copy to reach more customers. If everyone is so short on time, how can marketers manage the growing demands of content? I have noticed...
 
 
  
Video is an essential tool to have in your content marketing toolbox. Just look at these  statistics : Including a video on a landing page can increase conversion by 80 percent. Video in an email...

 
  
This is a complimentary article from BI Intelligence, Business Insider's premium subscription service for business professionals.   Learn More >> Native advertising is about to flood the airwaves....

 
  
In the context of writing a report on the native advertising technology landscape, I was looking at many publishers' native advertising products when it occurred to me: Nobody uses the same damn...

 
 
Is content marketing better than advertising?   Brands are favoring content over ads, according to this piece by Broadcasting & Cable, which leads with one fairly recent study and references...
 




 
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