08 July 2015
 
 
  
A well-executed website redesign can have an amazing impact on a company’s online brand and bottom line. But redesigning a website takes a lot more time and energy than many anticipate, especially to do it right and get the results you want. If...
 
 
It’s a whole new cloud-based world. And chief marketing...
 
  
Getting exposure to your website often begins with social sharing, but getting the ball rolling on shares can be difficult. That’s why it’s important to optimize your existing social media profiles and content for quick and easy sharing. With the right...
 
 
Let’s talk about something decidedly unsexy: the call center. Each day, American brands have 250 million phone conversations with consumers through call center representatives. The mechanism that...

 
  
Pinterest has evolved a lot in the past few weeks. Verified accounts , improved search  and “buy” buttons are just a few of the changes making waves in the marketing and PR departments. What do...
 
 
 
  
It's no secret, mobile is the future. Connecting with customers on a qualified mobile device is not only effective, it's necessary. Look around you. How many people are currently holding, or at least...
 
  
Regarded as one of the leading thought leaders on global search engine marketing, Bill Hunt began working in the industry in 1994. Since then, he's been chief executive (CEO) of two of the largest...
 
  
Over the last few weeks, I’ve discussed the principles of how inbound marketing works. Hopefully, you understand how crucial an effective content distribution strategy is. Today, we’re going to see...
 
 
Microsoft's recent announcement that it will lay off as many as 7,800 of its employees will also affect the company's sales and marketing divisions. Kevin Turner, Microsoft's chief operating officer,...
 
 
  
In marketing days gone by, the only way to reach potential customers was to post OOH (Out of Home) advertisements – radio, television, and mail marketing that reached people where they lived…literally. Those days, however, are long gone. Unfortunately,..
 
  

 
  
DigitalOcean Inc. , the cloud server provider that competes with similar products from Amazon.com Inc., Microsoft Corp. and Google Inc., raised $83 million to develop new products and features. ...
 
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