05 January 2015
 
 
 
Where it comes to content marketing, cutting through the clutter is no mean feat. In 2013, Facebook reports that there are 4.75 billion pieces of content shared daily on the popular social networking...
 
 
Millennials – also referred to as digital natives or Gen Y – created the art of consuming copious amounts of content across multiple devices at all times. Despite this ongoing consumption, 45 percent...
 
 
  

 
 
Having spent the last two years leading Nissan’s PR content strategy across Europe, Thorp will report directly to Gabi Whitfield, global PR director at Land Rover. Thorp started his career in the...


 
 
 
Mobile technology is transforming registered investment adviser practices as well as the nature of the adviser/client relationship. But to experience the full range of benefits that mobile...

 
  
2014 will be remembered for many things: disappearing airliners , widespread ebola outbreaks, and Rosetta ’s landing on a comet. But beyond sensational news stories, 2014 saw some of the most...
 
 
  
This is the first post in a 2 part series about how your sales approach affects your customers. The current B2B landscape is filled with examples of poor sales processes. Too often, salespeople meet with customers who are better prepared than they are...
 
  
What will be hot in consumer electronics and computing in 2015? Read VB's full coverage of International CES 2015 to find out. Networking chip giant Broadcom is announcing what it calls the world’s fastest 5G Wi-Fi chips for wireless networks and wired...


 
 
  
Happy New Year!   I know it’s that time of the year that every blogger tries to put out a holiday-themed blog; well this is mine.   As we head into mid-decade, the state of online advertising and...
 
  
2015 is here, and you know what that means – New Year’s resolutions! But, let’s resolve to do more than just lose our guts, get back into the gym, and avoid the candy aisle. Let’s make some resolutions and commitments for our business’ marketing...
 
  
What will be hot in consumer electronics and computing in 2015? Read VB's full coverage of International CES 2015 to find out. Surviving the Consumer Electronics Show is no small matter. For veterans, the 2015 International CES will be a gadget...
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