15 January 2016
 
 
 
NEW YORK, Jan. 15, 2016 /PRNewswire/ -- When creating a communications plan, it's important to identify the best channels to reach your audiences and meet your objectives. Your content and the...
 
  
Getting on television isn’t a public relations tool reserved for big companies and celebrities. Startups and one-person companies can -- and should! -- include TV as part of their public relations...
 
 
LONDON—Bacardi has begun a review of PR agency support for key brands across Europe, the Holmes Report has learned. The spirits company is understood to be looking for PR support at both a regional...
 
 
A review of the company's consumer PR roster was carried out last month by Nigel Dickie, director of corporate and government affairs. Cohn & Wolfe and Speed...
 
 
  
Here are eight refined tips to make sure that you’re getting the most out of your native advertising strategy and enjoying the highest levels of consumer engagement.  According to the Association of National Advertisers, 63 percent of advertisers were...
 
  
Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. They tap into the agency teams...
 
  
If you haven’t already noticed, the world has gone social. There’s social holidays shared via skype, social dating apps for your everyday romantic and social media for the rest of us that love to share our collective thoughts and experiences. In...
 
  
Cyber-attacks have become a matter of everyday reality for all businesses: regardless of industry or size, it is no longer  if  a data breach will happen, but  when .  And waiting for a breach to occur before designing and implementing a cyber incidence...
 
  
This is part 3 of our series on various sales solutions and what those solutions mean to the sales reps who use them. Part 1 defined all of the different solutions that salespeople may encounter as a part of their technology resources. Part 2 looked at...
 
 
 
 
 
 
As the population becomes increasingly tech-savvy, more people are taking their health into their own hands, literally, as handheld mobile devices become major tools in seeking healthcare information...
 
 
Waffle fries, chicken sandwiches and nuggets have been a core part of Chick-fil-A’s success, but their online depictions have solidified that success on social media networks. The fast-food company has enticed its consumer base with photos of its...

 
  
The question isn’t, “Will our organization spend time on content marketing in 2016?” The question is, “How can we improve our content marketing in 2016?” If you’re still trying to decide whether or not you should have a content marketing strategy, let...
<< Back