14 December 2017
 
 
  
media update’s Adam Wakefield spoke to Rob Bradley, CNNC director of digital revenue and data, about how his organisation is leveraging native content, and how the data native provided can be applied...
 
  
The phrase “native advertising” describes advertising designed to blend in and appear to be part of the surrounding content, so consumers may not realize they are being presented with paid...
 
 
 
 
Furia Rubel Communications, Inc . President and CEO, Gina Rubel , recently presented at a program on crisis response and management to a monthly meeting of the Insured Financial Institutions of the...
 
   
Content marketing can benefit your business, but most marketers don't know how to do it right. Content marketing is widely used across various industries and organizations. In fact, it's so widely...
[Editor’s Note: A version of this article appeared previously at Technical.ly Philly .] The best way to sell in 2017 is to stop selling. Stop pushing your product or service on people. They’ll buy...
 
 
 
 
   
Kellyn Smith Kenny, Uber's vice president of marketing, is heading to Hilton Worldwide as...
According to recent shopping data from Google , 40% of online transactions are now done on mobile . Furthermore, before the purchasing stage, shoppers are doing a ton of gift research on their mobile devices. For example, for “Cyber Monday,” 63% of...
 
   
Throughout the years, there have been several moments when a brand has successfully captured the hearts and minds of consumers worldwide with a smart campaign or a significant gesture. Product brands...
 
   
Archives - Digital Vidya Posts Tagged "Best LinkedIn Marketing Tools" 10 LinkedIn Marketing Tools to boost B2B Sales If I say that more people in the world own a cell phone than a...
Hilton has appointed Kellyn Smith Kenny as Senior Vice President and Chief Marketing Officer. Effective January 29, 2018, Kenny will oversee the enterprise marketing strategy for the company and its...
 
 








 
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