02 December 2014
 
 
  
Twitter today announced it is improving the reporting process on its social network and launching a blocked accounts page. The new features are available now for a small group of users but the company plans to roll them out to everyone “in the coming...
 
  
PRWeb Attentive.ly has been named the winner of a Silver Stevie(R) Award in the Company of the Year - Business Products and Services category in the 11th annual Stevie Awards for Women in Business....
 
 
Integration is like the Holy Grail of marketing. Connecting the dots at the customer level, across channels, devices and owned and non-owned properties is hard, but not impossible. Multichannel...
 
 
  
“What a long, strange trip it has been…” For those of you that are as old as me, you’ll instantly know that quote is from the Grateful Dead’s famous song “Truckin”. When I think of that lyric – I am not thinking about my high school days. Well, maybe...
 
 
 
Saying GM has had a very bad couple of years in terms of recalls is an understatement. There were 29 separate cases resulting in 13.8 million cars and trucks being recalled in the U.S. alone, with...
 
  
Recruit employees on LinkedIn. Respond to customer queries on Twitter. Promote marketing initiatives on Facebook. These are tactics that brands execute day in and day out. We have become desensitized..
 
 
  
SEO and PR, once upon a time, existed as two different entities and offered different digital marketing features. Today, you’ll witness that this isn’t any longer the case. Presently, SEO and PR now...
 
 
 
Dec. 2 (Bloomberg) -- Robert Greenberg, chief executive...


 
 
 
Chicago - Overall marketing and advertising budgets at leading U.S. retailers will rise by 1.% this year, compared to a decline of .98% in 2013, with 72% of retailers expecting to spend about the...

 
Apps and mobile-optimised websites are playing increasingly important roles in the marketing strategy of companies in the travel industry. TripAdvisor reported that nearly half of UK hoteliers offer mobile booking with 40 percent utilising...
 
  
Shopzilla, best known for its comparison shopping engine, changed its name in September to Connexity Inc. to reflect a change in focus. The company still operates its consumer-facing sites, but now...
 
 
 
As internet and mobile phone usage increases, so does the pressure on brands to successfully advertise to potential customers through digital channels. According to Forrester Re, US online display...
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