15 December 2015
 
  
Salesforce has acquired a young startup dedicated to using artificial intelligence to source the latest trends for marketers. Salesforce has acquired MinHash, a startup which leverages artificial...
 
  
Over the next week we will be presenting a series of videos of the speeches and discussions featured at the London Summit 2015. If you were unfortunate enough to miss the summit, or did attend but...
 
  
There’s no doubt that content marketing is dominating the digital marketing space. Rather than replacing SEO, social media or email marketing,it has become an integral component of each of these...
 
  
Christmas Content Marketing Lessons #1: Christmas Songs I just finished a series on Tuesday on the incredible power of serialized content. In order to give you some more examples of serialized content, I decided to do a series on Christmas content...
 
  
The Branded Content Marketing Association has re-launched in the United States under the new title of BCMA USA. In 2012, the international trade organization expanded into the US, Mexico and Canada as BCMA North America. It will now be known as BCMA...
 
 
  
According to recent research , the number of new marketing applications you can choose from doubled since last year. Here are ten standouts from the approximately 2,000 new offerings in 2015: ...
 
 
Global acquisition specialists Clicksco Group has appointed strategic marketer and retail professional Pete Danks as its new chief marketing officer. The ex-Google industry head will be using his...
 
 
You had to be a HOTSHOT!  Following an appearance on ABC’s “Shark Tank” and with support from local investors, entrepreneur Danny Grossfeld launched HOTSHOT, an innovation that makes hot,...
 
  
We round up the best comments and insights from our webchat on advertising and marketing during the festive season Read the webchat in full Nick Fletcher, director of multichannel services, Rakuten Marketing In-store is about the experience Online...
 




 
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