25 August 2017
 
 
  
Written by Katharine Riggs We consumers are tired of traditional marketing tactics. We fast forward through commercials, skip ads on YouTube and block online ads – we do not want any fluff....
 
  
So you’ve realized that your old traditional and digital marketing business tactics just weren’t working , and you’ve taken steps to get your inbound marketing program off the ground . Now what?...
 
  
As a content marketing agency, it’s safe to say that we’d never write a blog that slams our industry or profession. We believe content marketing to be a powerful tool, and that’s why we do what we do. However, while we at Southerly are totally convinced,...
 
 
Just how popular is content marketing during the present day? Rather popular. According to eMarketer , 60% of digital marketers are creating one or more pieces of content daily to further their cause...
 
 
 
 
  
Leslie Berland, chief marketing officer at Twitter, will...
 
  
Dive Brief: On Thursday, Google announced a new alliance with Marketo, an enterprise business-to-business marketing automation company, according to a Google blog. Marketo will transition...
 
 
The House and the Senate each have Federal Aviation Administration bills dealing with...
 
  
Intel quietly made another change to its top ranks this week, just one day after a different longtime executive announced his exit. Hillsboro executive Michelle Johnston Holthaus will run Intel's...
 
  
At the turn of the millennium, the word ‘marketing' was known to refer to advertising approaches such as billboards, newspaper ads, and television spots. When company heads discussed a marketing budget, they were wondering how much it would cost to...
 
 







 
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