27 April 2017

 
 
 
  
In today’s digital landscape, we just have to spend a few minutes searching the internet to find any information we need. It’s becoming easier than ever to find answers to tough questions. And very often we find those answers thanks to content marketing....
 
  
 
 
  
L’Oreal’s digital initiatives are one of its biggest strengths. By now, we are aware of how L’Oreal is the biggest beauty spender in the digital media and how L’Oreal is always on the forefront when...
 
 
SEO is all about keywords, right? How can videos be of any use there? You might ask yourselves these questions, but the simple answer is that SEO is not what it used to be. Gone are the days of...
 
 
 
  
Social media continues to be a powerful way for brands to reach their audiences. They can use it to create more awareness of their brand, to build customer loyalty, and to increase sales. But just having a presence on social media is not enough to do...
 
  
The core of a successful business depends on efficient marketing. The marketing process includes public relations, advertising, promotions and sales. In this process, your brand gets introduced and...
 
 
FMCG giant Procter & Gamble has announced plans to cut $2bn from its marketing spending over five years following a Q3 earnings report that saw the company miss sales-growth expectations and lose...
 
  
Zeta Global, a marketing technology start-up that competes with the likes of Salesforce, has raised $140 million, the company announced Thursday, giving it a valuation of $1.3 billion, a source close...
 
  
L’Oreal’s digital initiatives are one of its biggest strengths. By now, we are aware of how L’Oreal is the biggest beauty spender in the digital media and how L’Oreal is always on the forefront when...
 
 
SEO is all about keywords, right? How can videos be of any use there? You might ask yourselves these questions, but the simple answer is that SEO is not what it used to be. Gone are the days of...





 
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