14 July 2014

USA Today’s efforts to transform itself from a struggling newspaper into a thriving digital enterprise start with ‘Social Media Tuesdays’
American Press Institute - Published 07/14/14 8:38 am - Jul 14 at 17:20 BST
New York Times You might have heard:  USA Today leads in weekday circulation But did you know:  Leslie Kaufman profiles USA Today publisher Larry Kramer, whom she says in many respects “is the...

 

Avis Budget Group Expands Social Media Initiative to Engage Customers on a Local Level
Benzinga.com - Jul 14 at 16:01 BST
(GLOBE NEWSWIRE) -- Avis Budget Group, Inc. (Nasdaq: CAR) is expanding its presence on social media. The Company today announced that it has launched local Facebook, Foursquare and Google Places...

 

Content Marketing, Social Media, And Travel
Media Post - Todd Wilson - Jul 14 at 15:52 BST
As a former editor and content strategist way back when the internet was still shiny and new, I’m absolutely thrilled by the renewed focus on content marketing today. Back in the late '90s, those of...

 

Open Championship 2014: Social Media
Golf Monthly - Golf Monthly - Jul 14 at 15:47 BST
Paul Shaw, Royal Liverpool Golf Club’s social media guru, discusses digital plans for the 2014 Open Championship In the lead-up to our 12th Open Championship, we’re keen to tell people our backstory. Perhaps the greatest and most popular moment was...

 

World Cup final smashes social media records
CBS News - Jul 14 at 14:59 BST
German striker Lukas Podolski takes a selfie with teammate Bastian Schweinsteiger after the team captured the 2104 World Cup. Twitter The thrilling World Cup championship match between Germany...

 

Symplur Announces New Social Media Analytics Product for Healthcare
Online PR News - Jul 14 at 13:12 BST
Symplur is announcing today the official launch of their new healthcare analytics product called Symplur Signals. Online PR News – 14-July-2014 – Los Angeles, CA – Symplur, LLC unveiled their new...

 

Heineken ditches branding for ‘credible’ social media campaign
Net Imperative - Jul 14 at 11:41 BST
The @wherenext platform aids consumers by helping them “unlock the secrets of their city” by providing restaurant, café and bar suggestions based on their location. The tool works by using an...

 

Meet the lawyer behind Wall Street’s most bizarre social media ‘success’
Fortune - Stephen Gandel, senior editor - Jul 14 at 10:34 BST
The question of how shares of an unknown social media company named Cynk CYNK with few assets, no revenue, and no profitcould skyrocket to a$6 billion market cap (roughly the size of Fortune...

 

Download Big Data Applications for PR Purposes
PRandMarketingnetwork - Mark Weiner - Jul 14 at 17:38 BST
Many early adopters realize that data itself is not particularly valuable without the expertise required to interpret the...

 

Best Food and Beverage Public Relations Companies Ratings Revealed by toppragencies.com for July 2014
PRWeb - Jul 14 at 8:24 BST
Top food and beverage PR firms recommendations announced by toppragencies.com for July 2014. The 10 best food and beverage PR services have been named by toppragencies.com for the month of July 2014....

 

360 Public Relations Joins WellPet's Pet Parent Campaign
Individual.com - Jul 14 at 6:08 BST
360 Public Relations has been selected by WellPet to promote their natural pet food brands, including Wellness, Old Mother Hubbard, Holistic Select and Eagle Pack....

 

10 Examples of Great Content Marketing
Business 2 Community - Sarah Quinn - Jul 13 at 22:35 BST
Content marketing is probably one of the most Googled terms for marketers, and with 93% of organizations doing everything they can to produce awesome content, it’s here to stay. But how can you be...


Goolge Glass lead Babak Parviz leaves Google, joins Amazon
Venturebeat - Krystle Vermes - Jul 14 at 16:07 BST
Above: Babak Parviz Image Credit: Dean Takahashi Babak Parviz, one of the leaders behind the Google X project and Google Glass, confirmed his move to Amazon on his Google Plus profile over the...

 

10 Areas Where Google Enterprise Could Revolutionize Manufacturing
Forbes.com - Louis Columbus - Jul 14 at 14:58 BST
Google Enterprise has the potential to revolutionize manufacturing by adding greater contextual intelligence, collaboration and clarity of customer requirements from quote to delivered order. 

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