10 July 2014

A Look at the Adobe Social Media Intelligence Report 2014
Examiner.com - David Gitonga, Web Site Design Examiner - Jul 10 at 16:48 BST
Recently, Adobe published its S ocial Intelligence Report for Q1, 2014 and as expected, paid, organic, and owned social all reported growths both year-over-year and quarter-over-quarter. Facebook...

 

Case Study: How to Incorporate Social Media Into Fund-Raising Events
BizBash - Jul 10 at 13:57 BST
The American Heart Association hosts more than 300 Heart Walk events annually in cities around the country, and the events are a critical part of the association’s fund-raising strategy. Now the...

 

Five Companies With a Human Social Media Presence
Business 2 Community - Mandy Edwards - Jul 10 at 13:15 BST
Right now “being human” is an important theme for businesses. But how do you achieve this across an enterprise? I thought it would be interesting to look at five organizations who seem to be...

 

Most hated budget airline in the US to give 8,000 air miles to EVERY unhappy passenger who moans about it on social media
Mail Online UK - Carol Driver - Jul 10 at 12:54 BST
| Updated: 05:50 EST, 10 July 2014 An airline which was named America’s most hated is offering 8,000 free air miles to passengers – who moan about it on social media. Ultra-low budget US carrier Spirit Airlines has launched a campaign called Hate...

 

07/10/14: Turner Sports elects a president, Brazilian blowout revs up ratings, social media, The NBA has a new CMO
Cynopsis - Cynopsis Media - Jul 10 at 11:46 BST
CYNOPSIS SPORTS 07.10.14 Good morning. It’s Thursday, July 10, 2014 , and this is your first early morning Sports briefing.  Lenny Daniels has been named President of Turner Sports where his...

 

Social media is the latest battlefront for banks
Tech City News - Chris Woodcock - Jul 10 at 9:01 BST
asks if social media has the power to unsettle financial markets When the Knickerbocker Trust Company suffered a bank run in October 1907 it led to the 10th banking crisis in the fifty years since...

 

Social Media Gets Starring Role In Advertising From Big Brands
Yahoo! Finance - Jul 10 at 2:39 BST
While big brands have always advertised on mainstream platforms using athletes and movie actors, they're expanding onto new social platforms like Vine and featuring a new group of celebrities:...

 

Brand Journalism and Content Marketing Conference
CMO.com - Jul 10 at 12:17 BST

 

How to Become a Thought Leader Using PR & Inbound
B2B Marketing - Valentine .Smith - Jul 10 at 17:41 BST
Develop your brand’s reputation through thought leadership by adopting a PR-driven inbound marketing strategy. Everyone wants to be a thought leader these days. What was once an off the cuff phrase - coined twenty years ago - has evolved into a...

 

PR Goes Pinterest: 3 Campaigns to Inspire You
Vocus PR - Allen Mireles - Jul 10 at 16:16 BST
Uh oh, we’re being challenged again. That’s right, PR is being nudged away from the familiar comfort of text-based communications to more visual forms of communications, especially in our digital...

 

New Speakers Confirmed for the 2014 World Public Relations Forum
CEOWorld Magazine - Jul 10 at 9:03 BST
/PRNewswire/ -- An exceptional line-up of speakers is shaping up for the key event in Madrid   The World Public Relations Forum has announced several new speakers for the key event of the...

 

How smart PR is helping one Aussie sports tech brand conquer the US market
Marketing Magazine Australia - Peter Roper - Jul 10 at 7:17 BST
Catapult, the Australian company that invented GPS and data tracking devices worn by elite athletes to optimise performance, is making big strides towards cornering the cut-throat US sporting scene. ...

 

The Decker Agency, A New Public Relations Firm, Launches
Bulldog Reporter - Jul 9 at 20:23 BST
The Decker Royal Agency ( www.deckerroyal.com ), a new public relations company specializing in travel, hospitality, culinary arts and the relentless pursuit of the things that “make life a grand...

 

NBA Names Pamela El as Executive in Charge of Global Marketing
Bloomberg - Eben Novy-Williams - Jul 10 at 17:35 BST
Pamela El was appointed chief marketing officer of the National Basketball Association , two years after she was named one of the 100 most influential women in advertising. El will be responsible...

 

Top 50 Online Marketing Influencers Of 2014
Forbes.com - Jayson DeMers

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