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TEKGROUP - Market Your Message.

When you publish your corporate content via the online newsroom, how many different and unique ways will your news consumers access this information – computer, mobile, tablet? Moreover, if you already know many of your visitors prefer mobile or tablet, you simply have to accommodate their preferences or risk losing them to a competitor. TEKGROUP takes a look at responsive design and what it means to your online newsroom.

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MGM Resorts International, one of the world's leading hospitality companies, and TEKGROUP International, Inc., an award-winning online newsroom software and services company, today announced the launch of MGM Resorts' first consolidated online newsroom portal for its portfolio of world-class resort destinations.

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The information game is today played mostly online on an NFL team’s branded website. And a big part of the media game plan for the branded website is the team’s online newsroom. So how do they stack up? TEKGROUP decided to take a deeper look at one contender from each championship tilt – the Denver Broncos and the San Francisco 49ers. Using the TEKGROUP Online Newsroom Analysis Rubric we’ve selected four criteria by which to analyze the teams’ online communication efforts – content, tools, distribution and social media integration. The results migh surprize you!

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TEKGROUP has compiled some of the research from their 2012 reports on online newsrooms, social media, and mobile technologies and assembled a 9-part blog series of tips, advice, and lists of stats and facts.

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The results of the First Annual Mobile News Survey conducted by TEKGROUP and Pure Performance Communications confirmed the increasingly apparent trend that mobile technologies, smartphones, and wireless devices are having a direct impact on the news industry. It is no secret that mobile technologies are everywhere in our lives. Go to a restaurant, a ball game, at work, at school, at home, almost anywhere and you will probably see several people clicking away on their smartphone devices – checking the weather, texting a friend, or as we found out in our survey, reading and sharing news.

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